Affinity Solutions

With competition for customers increasing, Affinity’s expertise in relationship marketing helps its clients acquire new customers, deepen existing customers’ loyalty and helps to keep their brands relevant.

The company’s retailer-funded, affinity rewards programs are customised for clients’ brands, offering meaningful and relevant rewards, savings, advice, and interactive services, tailored to their customers’ purchase activity, life stages and lifestyles.

Nash Fitzwilliams completed a private placement of Preferred Shares in 2001 and in 2006 arranged the purchase of the original Private Equity investor’s position by a group of UK based investors, investing additional capital into the company for expansion at the same time.

www.affinitysolutions.com